Wednesday 29 August 2007

Weasel Words

Have you noticed how advertisers and marketeers pay clever copywriters (like wot I am) to write words that sound good but don't mean much.

My favourite example is:

Nothing works faster than Anadin

(So take nothing. Coz it works faster.)

Your task is to listen out for such meaningless slogans, and unravel them. Don't be taken in by clever copywriting!

No comments: