I feel responsible

A few years ago, a local garage asked me to design an A5 ad for them. One side was to sell cars; the other to promote their repair service.

It ended up quite lairy-looking, but that's what they wanted. It was printed on a good quality card, with a laminate finish to make the colours zing.

This week, I found they've stuck the cards on all the cars in my road*. Not under the windscreen wiper, but under the window seal on the driver's side.

Quite naturally, a number of my neighbours have pulled the cards out and thrown them away (not always in a bin).

It feels odd to see my own work littering the pavement.

I've picked them up and binned them. It feels odd to do that too.

*I thought it was illegal to touch someone's car without permission. I know it's illegal to litter.

How the mighty are fallen

Estate agent #Fail

There is a sign in a local estate agent's window, which reads:

LANDLORDS
All types of properties
urgently required to
meet the demand we
are currently
experiencing.

It fails the Who cares test, doesn't answer What's In It For Me, and there isn't any call-to-action.

Instead, it should be written from the landlord's point of view e.g.

LANDLORDS
Want to rent your property
quickly? We have 100s
of tenants on our books.
Call in today, and find
the right tenant for you!

All men are stupid!

At least, you'd think so, according to the current trend in adverts. Ladies and Gentlemen of the Jury, I present to you the evidence:

Exhibit A. The man who can't say 'I love you'.



Exhibit B: The man who can't pour Ketchup.



Exhibit C: The man who can't control himself.



Please add your verdict in the comments below.