Thursday 26 February 2009

What's wrong with this slogan?

"Customer driven"

as seen on the back of a haulage van.

It's clever, as it has meaning on more than one level. But it's stupid, because the customer doesn't drive the van.

If it were on a self-drive vehicle, that would be a different story...

P.S. My thanks to Clive Wilson for pointing this out.

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