Tuesday, 11 March 2008

"The bells, Esmerelda, the bells!"

I was happy to see Mars new telly ad tips a nod to the well-remembered slogan of my youth – let's all sing along now:

"A Mars a day helps you work, rest and play."

This time, they've taken 'play' a giant step further, with leaping monks bell-ringing to the modern day tune of 'Jump Around'. The slogan is abbreviated to 'Work, rest, play' in Gothic text. A good 'life:work balance' message for us all, methinks.

The ad delighted me on first viewing!

It still makes me smile.

What's more, it makes me want a Mars Bar.

Here it is.

No comments: